Marriott Expects to Grow Faster Outside U.S.
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Business
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University
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Hard
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5 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What percentage of Marriott's hotel rooms are located outside the United States?
50%
60%
3%
16%
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How does the capital structure of hotel deals differ between the US and Asia Pacific?
Less use of debt in the US
More use of debt in the US
More use of debt in Asia Pacific
No difference in capital structure
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is a key challenge of Marriott's asset-light business model?
Lack of innovation
Limited global presence
Managing different constituencies
High levels of debt
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What technological feature allows Marriott customers to bypass the front desk?
Virtual concierge
Online booking
Mobile key
Automated check-in kiosks
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is a primary goal of Marriott's technological investments?
To replace face-to-face interactions
To enhance customer service efficiency
To reduce the number of employees
To increase room rates
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