Amazon Looking Into Sports Streaming Rights

Amazon is actively pursuing sports streaming rights to expand its Prime Video service, focusing on both popular and niche sports with global appeal. The company aims to capitalize on the trend of cord cutting, especially among younger audiences, by offering a comprehensive service that combines traditional TV channels and sports content. Amazon's strategy includes potentially adding popular American sports to its platform and exploring live TV services, positioning itself as a one-stop shop for entertainment.

What is Amazon's strategy for expanding its sports streaming rights?

• Focusing only on American sports

• Acquiring rights for sports with global appeal

• Limiting to niche sports only

• Avoiding sports streaming altogether

How is the trend of cord-cutting affecting traditional cable and satellite providers?

• Encouraging more sports content

• Increasing their audience

• Making exclusive deals more valuable

• Causing them to lose their target audience

What role could Amazon play in the context of cord-cutting?

• A new cable provider

• An alternative outlet for sports content

• A traditional satellite provider

• A sports team owner

What is Amazon's approach to becoming a comprehensive service provider?

• Offering only sports content

• Combining Prime with other services like Showtime

• Focusing solely on live TV

• Providing only free content

What is Amazon's plan regarding traditional TV channels?

• To avoid offering them

• To offer them through a live TV service

• To replace them with sports content

• To provide them for free