Baidu Revenue and Outlook Miss Mark

Baidu Revenue and Outlook Miss Mark

Assessment

Interactive Video

Business

University

Hard

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The video discusses a company's mixed financial results, highlighting strong growth in mobile search and sales, which boosted net profit by 27%. However, revenue fell short of market expectations, raising concerns about future growth. The company provided guidance for the fourth quarter, forecasting over 45% sales growth, but the projected sales range was below consensus, leading to further concerns about maintaining growth rates.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a significant positive trend for the company in terms of mobile search?

Mobile search accounted for less than half of all search results.

Mobile search did not contribute to total sales.

Mobile search accounted for more than half of all search results.

Mobile search growth was stagnant.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of the company's total sales came from mobile?

40%

25%

36%

50%

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the reported sales figure that caused concern about the company's growth outlook?

14 billion yuan

13.7 billion yuan

13.5 billion yuan

13.6 billion yuan

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the company's forecasted sales growth for the fourth quarter?

Less than 30%

More than 45%

Exactly 50%

Around 40%

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the sales range forecasted by the company for the fourth quarter?

14 to 14.5 billion yuan

14.5 to 15 billion yuan

13.85 to 14.25 billion yuan

13 to 13.5 billion yuan