Can Groupon Crack the Code of Local?

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Business
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University
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Hard
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5 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was the primary source of traffic for Groupon after its strategic shift?
Mobile
Desktop
Social Media
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What percentage of Groupon's revenue was initially coming from email?
10%
30%
70%
50%
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What makes Groupon unique in the competitive e-commerce space?
Exclusive products
Fast delivery
Large merchant base
Low prices
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How many merchants does Groupon have on a global basis?
1,000
10,000
100,000
300,000
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is crucial for Groupon's success in the local market?
Mobile density and proximity
High discounts
Celebrity endorsements
International expansion
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