Jaguar CEO Says Future of Automobile Industry Is Electric

The video discusses Jaguar Land Rover's electrification plans, highlighting the introduction of hybrid and electric vehicles from 2020. It addresses market demand, particularly for the I-Pace, while emphasizing the continued importance of petrol and diesel engines. The conversation shifts to brand perception, exploring the concept of vehicle sharing versus ownership. Finally, the impact of Brexit on the supply chain is examined, with a focus on sourcing components and maintaining trade agreements.

What is Jaguar Land Rover's plan for their vehicle portfolio starting from 2020?

• To offer only petrol and diesel vehicles

• To discontinue all electric vehicle production

• To introduce a variety of electric vehicles

• To focus solely on hybrid vehicles

What is the current demand trend for Jaguar Land Rover's electric vehicles?

• There is a decreasing demand

• Demand is stable with no significant change

• Demand is only for petrol vehicles

• There is a higher demand, especially for the I-Pace

Why are petrol and diesel engines still important according to the transcript?

• They are cheaper to produce

• They are essential for bridging the transition to electric vehicles

• They are more environmentally friendly

• They have a higher demand than electric vehicles

What is the target audience for Jaguar Land Rover's new electric vehicles?

• Rural area drivers

• Commuters and urban residents

• Only luxury car owners

• Exclusively SUV owners

What concept is Jaguar Land Rover exploring with their new vehicle models?

• Subscription-based ownership

• Permanent leasing

• Shared vehicle ownership

• Exclusive ownership

How is Brexit expected to impact Jaguar Land Rover's supply chain?

• It will lead to a complete halt in production

• It will have no impact

• It may cause disruptions depending on the UK-EU deal

• It will improve the supply chain efficiency

What is Jaguar Land Rover's stance on sourcing components post-Brexit?

• They plan to source all components from the UK

• They will continue sourcing from continental Europe due to technological constraints

• They will stop sourcing from Europe entirely

• They will source components only from Asia