Bombardier's Cromer on Turnaround Plan, Airbus Partnership, China

The video discusses Bombardier's impressive share price performance and its ongoing five-year turnaround plan. It highlights the Global 7500 and A220 programs, emphasizing their potential in the business aircraft sector. The competitive landscape is analyzed, particularly the Boeing-Embraer deal's impact. Bombardier's CRJ program and its market opportunities, especially in China, are explored, along with potential challenges from trade tensions.

What is the main focus of Bombardier's five-year turnaround plan?

• Expanding into new markets

• De-risking and deleveraging the company

• Increasing marketing efforts

• Launching new aircraft models

What is the Global 7500 program?

• A flagship business aircraft

• A financial restructuring plan

• A new commercial airline

• A new marketing strategy

How has the C Series been rebranded under Airbus?

• A350

• A220

• A330

• A320

What is Bombardier's strategy to compete with Boeing and Embraer?

• Focusing on domestic markets

• Reducing production costs

• Developing a new aircraft model

• Strengthening the CRJ program and introducing a new cabin

What is the significance of the new atmosphere cabin in Bombardier's strategy?

• It reduces fuel consumption

• It enhances passenger comfort and experience

• It increases aircraft speed

• It lowers production costs

Which region is Bombardier focusing on for growth opportunities?

• Asia, particularly China

• South America

• Africa

• Europe

What potential challenge does Bombardier face in the Chinese market?

• Trade war implications

• Limited technological capabilities

• High production costs

• Lack of demand for regional jets