Coca-Cola Waited Too Long to Get Into Flavored Water, CEO Says

The transcript covers Coca-Cola's historical growth, consumer trends, and adaptation to health-conscious markets. It discusses sustainability efforts, particularly in packaging, and strategic decisions regarding market trends like flavored water. The CEO emphasizes brand values and the challenges faced by multinationals in aligning with diverse consumer values globally.

What was the value of a single $40 share from 1919 if dividends were reinvested?

• $100 million

• $40 million

• $18 million

• $1 million

What is one of the fastest-growing products in Coca Cola's portfolio?

• Sprite

• Diet Coke

• Fanta

• Coke Zero Sugar

What is Coca Cola's goal for packaging by 2030?

• Reduce packaging size by half

• Use only glass bottles

• Collect back a package for every one sold

• Eliminate all plastic use

What was Coca Cola's strategic mistake regarding flavored sparkling water?

• Focusing on the wrong flavors

• Not investing enough

• Waiting too long to enter the market

• Investing too early

What unique feature is Coca Cola planning to introduce in flavored water?

• Natural sweeteners

• Caffeine

• Vitamin C

• Electrolytes

How does Coca Cola plan to maintain brand consistency across different markets?

• By sticking to clear brand values globally

• By having different values in each country

• By focusing only on the US market

• By changing products based on local preferences

What is a key factor in Coca Cola's approach to political and ethical issues?

• Aligning with local political views

• Staying true to core brand values

• Avoiding all political discussions

• Changing values based on market trends