E.W. Scripps CEO Says Media Industry Is in 'Golden Age'

E.W. Scripps CEO Says Media Industry Is in 'Golden Age'

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Business

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Hard

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Adam Symson, CEO of EW Scripps, discusses the company's commitment to journalism, the state of media, and the impact of technology. He outlines their M&A strategy, focusing on expanding TV station portfolios and exploring opportunities in podcasting. Symson emphasizes the importance of content delivery across cable, OTT, and over-the-air platforms. He also addresses investor concerns and highlights the company's history of creating shareholder value.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Adam Symson's role at EW Scripps?

Chief Financial Officer

President and CEO

Head of Marketing

Chief Technology Officer

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What strategy is Scripps pursuing in response to the SEC's rule changes?

Focusing solely on digital media

Expanding into international markets

Executing a buy, sell, and swap strategy

Reducing its television portfolio

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Scripps view the future of podcasting?

As the next important medium for storytelling

As a niche market

As a declining medium

As a replacement for television

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of Scripps' business is currently made up by radio?

10%

5%

7%

15%

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which major partnership did Scripps announce in the podcasting space?

A partnership with Spotify

A collaboration with Apple Podcasts

An exclusive partnership with the Oprah Winfrey company

A joint venture with Google Podcasts

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Scripps' approach to content delivery in a fragmented media landscape?

Integrating cable, OTT streaming, and over-the-air

Exclusively using OTT streaming

Focusing only on cable

Prioritizing over-the-air broadcasting

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Scripps plan to create shareholder value?

By exiting the television market

By focusing on short-term gains

Through strategic mergers and acquisitions

By reducing its media presence