Search Header Logo
E.W. Scripps CEO Says Media Industry Is in 'Golden Age'

E.W. Scripps CEO Says Media Industry Is in 'Golden Age'

Assessment

Interactive Video

Business

University

Practice Problem

Hard

Created by

Wayground Content

FREE Resource

Adam Symson, CEO of EW Scripps, discusses the company's commitment to journalism, the state of media, and the impact of technology. He outlines their M&A strategy, focusing on expanding TV station portfolios and exploring opportunities in podcasting. Symson emphasizes the importance of content delivery across cable, OTT, and over-the-air platforms. He also addresses investor concerns and highlights the company's history of creating shareholder value.

Read more

7 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Adam Symson's role at EW Scripps?

Chief Financial Officer

President and CEO

Head of Marketing

Chief Technology Officer

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What strategy is Scripps pursuing in response to the SEC's rule changes?

Focusing solely on digital media

Expanding into international markets

Executing a buy, sell, and swap strategy

Reducing its television portfolio

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Scripps view the future of podcasting?

As the next important medium for storytelling

As a niche market

As a declining medium

As a replacement for television

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of Scripps' business is currently made up by radio?

10%

5%

7%

15%

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which major partnership did Scripps announce in the podcasting space?

A partnership with Spotify

A collaboration with Apple Podcasts

An exclusive partnership with the Oprah Winfrey company

A joint venture with Google Podcasts

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Scripps' approach to content delivery in a fragmented media landscape?

Integrating cable, OTT streaming, and over-the-air

Exclusively using OTT streaming

Focusing only on cable

Prioritizing over-the-air broadcasting

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Scripps plan to create shareholder value?

By exiting the television market

By focusing on short-term gains

Through strategic mergers and acquisitions

By reducing its media presence

Access all questions and much more by creating a free account

Create resources

Host any resource

Get auto-graded reports

Google

Continue with Google

Email

Continue with Email

Classlink

Continue with Classlink

Clever

Continue with Clever

or continue with

Microsoft

Microsoft

Apple

Apple

Others

Others

Already have an account?