Rolls-Royce CEO: We Have One of Strongest Order Books Ever

The transcript covers the impact of COVID-19 on sales, highlighting a strong 2021 and positive outlook for 2022 despite global challenges like the Ukraine war and chip shortages. The CEO discusses the robust order book, market adjustments, and the strategic focus on electric vehicles, emphasizing the luxury aspect of Rolls Royce cars. The company navigates supply chain issues and plans for an all-electric lineup by 2030, with the Spectre as a key model.

What was one of the reasons for the strong sales performance of Rolls Royce in 2021?

• New car models introduced

• Lower prices

• COVID-19 made people realize life is short

• Increased marketing efforts

How has the exit from the Russian market affected Rolls Royce's order book?

• It caused a significant drop in orders

• It had little impact due to limited sales in Russia

• It resulted in a temporary halt in production

• It led to an increase in orders from other markets

What has been Rolls Royce's experience with the chip shortage?

• They sourced all chips independently

• They have lost many cars due to chip shortages

• BMW prioritized them for semiconductor allocation

• They had to halt production temporarily

How has Brexit impacted Rolls Royce's supply chain?

• It had no impact at all

• It improved their supply chain efficiency

• It caused severe disruptions

• It made exporting and importing parts more complicated

What is Rolls Royce's strategy for electric vehicles by 2030?

• Focus on diesel engines

• Go fully electric

• Continue with gasoline engines

• Introduce hybrid models

What is the name of Rolls Royce's first electric car?

• Wraith

• Phantom

• Spectre

• Ghost

Why is Rolls Royce confident about the success of their electric vehicles?

• They have no competition in the market

• Electric propulsion enhances the brand's focus on silence

• Their clients prefer traditional engines

• They are known for loud exhausts