Ford CEO Sees Brexit Risk, 2H Decline in U.S.

The transcript discusses the company's strong earnings despite shrinking margins and market share. It highlights risks such as lower pricing, Brexit, and a softening US retail industry. The company remains committed to financial guidance and is adjusting strategies to address these challenges. The US market is expected to plateau, with intensified competition. Brexit poses currency and demand risks, while South America offers potential growth. The company is investing in electrification, planning to introduce new electric vehicles.

What was the company's financial performance in Europe during the second quarter?

• Record losses

• Slight decline

• Record profits

• No change

Which of the following is a risk mentioned that affects the company's operations in the US?

• Increased market share

• Lower pricing and higher incentives

• Higher auction values

• Stable retail industry

How does the company plan to handle the lower retail industry in the US?

• Increase production

• Ignore market changes

• Decrease incentives

• Adjust production to match demand

What is one of the main concerns for the company regarding Brexit?

• Currency and demand issues

• Increased market share

• Stable exchange rates

• Higher profits

What is the company's approach to global trade and currency discipline?

• Focus on domestic markets only

• Opposition to free trade

• Emphasis on fair competition

• Support for TPP

What is the company's commitment towards electrification?

• Reducing investment in electric vehicles

• Focusing only on hybrid models

• No plans for electrification

• Investing in 13 new electrified products

How does the company view the potential impact of political changes on its operations?

• Significant negative impact

• No impact expected

• Prepared to work with any administration

• Opportunity for growth