Sony CEO Hirai's Plans for Business Strategy

The video discusses Sony's recent achievements, focusing on its turnaround in consumer electronics and brand excellence. It highlights Sony's strategic focus on premium products and market performance, with a significant increase in shareholder value. The discussion also covers Sony's future growth areas, including image sensors and the Internet of Things. Challenges in Sony's content business are addressed, with suggestions for partnerships and strategy revamps. The video concludes with insights into Sony's management priorities and the need for new business development.

What major achievement did Sony accomplish after 11 years of losses?

• Acquiring a major gaming company

• Expanding into the automotive industry

• Launching a new smartphone

• Turning TVs into profitable products

What has been Sony's approach to enhance profitability?

• Reducing workforce significantly

• Expanding into new geographical markets

• Focusing on low-cost products

• Investing in high-end, premium products

How has Sony's leadership impacted its stock performance?

• Outperformed the market by over 35 percentage points

• Declined significantly

• Matched the market performance

• Underperformed the market

What future expansion areas are mentioned for Sony?

• Healthcare

• Internet of Things and recurring revenue streams

• Automotive industry

• Real estate

What is a significant challenge in Sony's content business?

• Blockbuster flops in pictures

• Declining interest in gaming

• Over-reliance on physical media

• Lack of innovation in music

What strategy is suggested for Sony's pictures business?

• Focus solely on digital distribution

• Seek partnerships in distribution and content development

• Sell the studio

• Reduce investment in key franchises

What is expected from Sony's new management in the content business?

• Immediate strategy overhaul

• Continuation of current strategies

• Strategy revamp within the next year

• Complete exit from the content business