Yum Brands's Growth Is Just Getting Started: CEO

Yum Brands's Growth Is Just Getting Started: CEO

Assessment

Interactive Video

Business

University

Hard

Created by

Wayground Content

FREE Resource

The video discusses the current state of inflation and its impact on business operations, highlighting the company's growth and consumer behavior trends. It explores the Chinese market, emphasizing diversification and the coffee market strategy in China. The video concludes with a focus on expansion opportunities in Asia, particularly in India and China, and the impressive returns from franchise partners.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the current state of inflation as mentioned in the video?

CPI is not mentioned.

CPI is stable at 3.2%.

CPI is decreasing rapidly.

CPI remains elevated at 6.4%.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How has the company managed increased product costs and wages?

By reducing the quality of products.

By passing some costs to consumers and finding savings elsewhere.

By closing down less profitable restaurants.

By ignoring the cost increases.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the company's outlook on inflation in most markets?

Inflation is not a concern for the company.

Inflation will remain the same.

Inflation is expected to rise further.

Inflation has peaked and is returning to normal.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What role did the company play in the Chinese market around 2015-2016?

They partnered with a local Chinese company.

They closed all operations in China.

They expanded into new cities.

They spun off their China business as a separate public company.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does the company view its diversification strategy?

As a minor part of their business model.

As a key strength to overcome global challenges.

As a temporary measure during COVID-19.

As irrelevant to their success.

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which regions contributed most to the company's net new units last year?

South America and Africa

Europe and North America

India and China

Australia and New Zealand

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the company's strategy for growth in Asia?

Expanding in multiple Asian countries, especially India and China.

Only investing in technology in Asia.

Focusing solely on China.

Reducing operations in Asia.