Maserati Set For Milan Design Week

The transcript covers Maserati's plans to unveil new electric models at the Milan design week, highlighting the brand's electrification journey and its integration with Stellantis. Maserati aims to achieve higher profitability while maintaining its luxury status. The discussion also touches on global market challenges, including subsidies and competition, emphasizing Maserati's commitment to quality and Italian excellence.

What significant event is Maserati planning to showcase its new electric models?

• Geneva Motor Show

• Milan Design Week

• Paris Fashion Week

• New York Auto Show

How does Maserati's integration with Stellantis affect its brand DNA?

• It gains a competitive advantage

• It becomes a budget brand

• It loses its unique identity

• It stops producing electric vehicles

What profitability level is Maserati aiming for in the next 12 to 15 months?

• 20%

• 15%

• 10%

• 5%

What is the ongoing journey for Maserati in terms of luxury?

• To increase production volume

• To reduce production costs

• To focus solely on electric vehicles

• To meet and exceed customer expectations

How does Maserati view the impact of the banking crisis on its luxury status?

• It has no impact

• It is a significant concern

• It plans to lower prices

• It has elevated beyond it

What is Maserati's stance on manufacturing location for its vehicles?

• Manufacture in Germany

• Manufacture in the USA

• Manufacture in Italy

• Manufacture in China

What is Maserati's primary focus in its strategy against competitors like Tesla?

• Increasing production volume

• Reducing prices

• Expanding to new markets

• Maintaining quality and luxury