How To Make A Facebook Advert

How To Make A Facebook Advert

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

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The video tutorial provides a step-by-step guide on creating a basic Facebook ad. It covers the initial setup, choosing ad objectives, targeting the right audience, setting a budget, and selecting ad formats. The tutorial emphasizes simplicity and offers tips for optimizing ad performance, such as using automated placements and setting a lifetime budget. It also highlights the importance of using Facebook Pixel for tracking and suggests starting with a single image or video format for beginners.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the first step in setting up a Facebook ad?

Selecting the target audience

Picking your goal

Setting a budget

Choosing the ad format

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Where can you find the Ads Manager on Facebook?

On the Profile page

In the Settings menu

In the Explorer section

Under the Home tab

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the difference between Facebook Ads Manager and Business Manager?

Ads Manager is for mobile, Business Manager is for desktop

Ads Manager is for analytics, Business Manager is for ad creation

Ads Manager is for creating ads, Business Manager is for managing business assets

Ads Manager is for personal accounts, Business Manager is for business accounts

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which ad type is recommended for promoting a video?

Traffic

Engagement

Video Views

Lead Generation

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the purpose of split testing in Facebook ads?

To increase ad budget

To test different ad formats

To compare different audience segments

To optimize ad delivery speed

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is it important to use Facebook Pixel?

To enhance ad visuals

To track website visitors

To increase ad reach

To reduce ad costs

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What should you consider when setting a budget for your ad?

The maximum amount you're willing to spend

The length of the ad text

The number of ad formats

The number of images in the ad