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The video discusses the importance of a dynamic sustainability program in agriculture, highlighting the challenges faced by the industry due to a lack of agricultural background among new entrants. It introduces the LIVE program, founded in 1997, which aims to promote sustainable farming practices through a positive point system. The program focuses on reducing chemical inputs, enhancing biodiversity, and considering the farm as an interconnected ecosystem.

Why was there initial resistance to implementing a program in the agricultural industry?

• There was a lack of funding for new programs.

• Farmers were not interested in sustainability.

• The industry was already heavily regulated.

• There was a belief that existing methods were sufficient.

What year was the LIVE program founded?

• 1995

• 1997

• 1990

• 2000

What does the acronym LIVE stand for?

• Low Impact Viticulture and Environment

• Low Input Viticulture and Analogy

• Low Input Viticulture and Ecology

• Low Impact Viticulture and Ecology

Which of the following is NOT a principle of the LIVE program?

• Encouraging biodiversity

• Promoting monoculture

• Considering the whole farm as an ecosystem

• Reducing chemical inputs

Why is the whole farm certification important in the LIVE program?

• It allows for more chemical use.

• It promotes an interconnected ecosystem approach.

• It ensures that only the grapevines are sustainable.

• It focuses on the commercial aspects of farming.