Social Media Is NOT A Marketing Plan!

The video tutorial by Esra emphasizes that social media is not a standalone marketing strategy. It outlines the importance of having a comprehensive online marketing strategy that includes a well-designed website, effective data collection through email marketing, and a robust content plan. The tutorial also discusses the role of social media and advertising in supporting these efforts, highlighting the need for a multi-faceted approach to drive traffic back to the website.

Why is social media not considered a complete marketing strategy?

• It is too expensive.

• It is outdated.

• It lacks the ability to reach a wide audience.

• It should be part of a broader marketing strategy.

What is a crucial element to include at the top of a website?

• A list of competitors

• A clear call to action

• A detailed company history

• A gallery of images

What is one benefit of including pricing information on your website?

• It provides transparency to potential customers.

• It reduces the need for customer service.

• It ensures customer loyalty.

• It increases website traffic.

Why is email marketing considered important in online marketing?

• It is faster than phone calls.

• It is more personal than social media.

• It allows for better audience control.

• It is less expensive than other methods.

What is a key advantage of having a content plan?

• It helps in being found online.

• It reduces the need for a website.

• It eliminates the need for social media.

• It guarantees immediate sales.

Which of the following is NOT a medium for content sharing mentioned in the video?

• Blogging

• Podcasting

• YouTube channel

• Television ads

What is the primary goal of all marketing efforts according to the video?

• To increase social media followers

• To drive traffic back to the website

• To reduce advertising costs

• To eliminate the need for networking