Niall Ferguson on Facebook's role in the rise of Donald Trump

The transcript discusses the power dynamics in Silicon Valley and the realization of their responsibilities. It highlights the political preferences of Silicon Valley leaders and their shock at the 2016 election outcome. The role of social media platforms like Facebook and Twitter in the election is examined, emphasizing how they were used by the Trump campaign to secure victory. The discussion concludes with the significant impact of social media on American political history.

What realization did Silicon Valley billionaires come to regarding their power?

• It was only beneficial for personal gain.

• It was limited to technological advancements.

• It came with significant responsibility and potential trouble.

• They could use it to influence global markets.

Which campaign effectively used Facebook for targeted advertising in the 2016 U.S. Presidential Election?

• Jill Stein's campaign

• Donald Trump's campaign

• Hillary Clinton's campaign

• Bernie Sanders' campaign

Who were some of the key figures in the Trump campaign's use of social media?

• Tim Cook and Sundar Pichai

• Elon Musk and Jeff Bezos

• Mark Zuckerberg and Sheryl Sandberg

• Steve Bannon and Jared Kushner

What role did social media play in the 2016 U.S. Presidential Election according to the transcript?

• It had no impact on the election.

• It was a minor factor in the election outcome.

• It was crucial for Donald Trump's victory.

• It was used equally by both campaigns.

How did Hillary Clinton's spending on traditional media compare to Donald Trump's?

• She outspent Trump more than two to one.

• She spent the same amount as Trump.

• She spent less than Trump.

• She did not spend on traditional media.