How To Use Instagram // Social Media Marketing for Beginners (2021)

This video tutorial provides a comprehensive guide to using Instagram for business. It covers the basics of Instagram, including its focus on micro content and user demographics. The tutorial explains the benefits of using Instagram for business, highlighting its visual appeal and ease of connection. It details Instagram's features like the grid and stories, and offers guidance on setting up a business account, optimizing profiles, and maintaining consistency. The video also emphasizes the importance of content creation and effective hashtag use to enhance engagement and reach.

What is the primary focus of Instagram as a social media platform?

• Long-form content

• Micro content

• Text-based updates

• Professional networking

Which age group is most active on Instagram?

• 18-30

• 55-64

• 35-44

• 45-54

What is the purpose of Instagram Stories?

• To write long blog posts

• To share 15-second clips with a 24-hour lifespan

• To host live video sessions

• To create permanent posts

Why is it beneficial to create a business account on Instagram?

• To use Instagram without ads

• To connect with celebrities

• To post unlimited content

• To access analytics

What should you consider when filling out your Instagram profile?

• Posting links directly in the bio

• Including as many hashtags as possible

• Keeping the description under 150 characters

• Using a unique username for each platform

What is a key strategy for maintaining engagement on Instagram?

• Using a consistent aesthetic

• Posting once a month

• Focusing only on text content

• Avoiding hashtags

How can hashtags benefit your Instagram strategy?

• They are not relevant to business accounts

• They are only useful for personal accounts

• They help reach a wider audience

• They make posts look cluttered