Yahoo Music Unlimited: The New Player in the Online Music Arena

Yahoo Music Unlimited: The New Player in the Online Music Arena

Assessment

Interactive Video

Architecture, Business, Performing Arts

KG - University

Hard

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Yahoo has introduced Yahoo Music Unlimited, offering access to over a million songs at a competitive price. With a vast user base, Yahoo can easily promote this service. The main competitor is Apple's iTunes, which dominates the market. Other companies like MTV, Amazon, and MSN are also expected to launch similar services soon.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the features of Yahoo Music Unlimited?

Exclusive artist interviews

Free concert tickets

Access to a library of over 1,000,000 songs

Live radio streaming

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Yahoo plan to promote its music service?

Through television commercials

By partnering with radio stations

Using banner ads on its website

By offering free trials

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which company is Yahoo primarily targeting with its new service?

Spotify

Pandora

Apple's iTunes

SoundCloud

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of the market does Apple's iTunes currently hold?

80%

70%

60%

50%

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which companies are expected to introduce similar music services soon?

Spotify and Pandora

MTV, Amazon.com, and MSN

Netflix and Hulu

Google and Facebook