A New Breed of Waygu Beef

Ian and Richard developed a digital platform to provide legal services remotely, overcoming geographical barriers. They then applied their innovative approach to agriculture, creating a new cattle breed, 'bogan red', by crossing Herefords and red Wagyu for premium beef. Their venture involves cultural challenges, partnering with a Hindu ex-military commander who adapted to beef production despite his cultural background.

What was the primary reason Ian and Richard developed a digital platform?

• To sell property online

• To create a social media network

• To develop a new species of cattle

• To provide legal help via mobile phones

Why did Richard and Ian decide to transition to Akaushi cattle?

• They are easier to breed

• They are cheaper to maintain

• They offer higher marbling and better taste

• They are more resistant to diseases

What is the new cattle breed called that combines Hereford and Akaushi traits?

• Red Wagyu

• Bogan Red

• Hereford Wagyu

• Akaushi Hereford

What market are Richard and Ian targeting with their Bogan Red cattle?

• Mass market

• Budget market

• Super premium market

• Local market

What is a key benefit of the Bogan Red cattle's meat?

• It has a higher melting point

• It is cheaper to produce

• It has a lower melting point and is more flavorful

• It is more widely available

Who is Diwas and what role does he play in the cattle business?

• A local farmer supplying cattle

• A Hindu ex-UN commander involved in the abattoir

• A technology expert developing cattle software

• A chef specializing in beef dishes

What cultural adaptation did Diwas make in his business?

• He started a goat farm

• He moved to a different country

• He opened a restaurant

• He began supplying beef despite being Hindu