Entrepreneurs Identify Unfulfilled Needs in the Market

Mariam's entrepreneurial journey highlights the importance of recognizing market needs, overcoming challenges, and empowering others. She emphasizes the significance of branding, cultural respect, and negotiation. Despite obstacles, Mariam's determination and respect for her roots drive her success, inspiring others to pursue their dreams.

What did Mariam identify as a key factor for starting a successful business?

• Following trends

• Investing in technology

• Identifying a market gap

• Having a large team

Why did Mariam continue her business despite facing difficulties?

• She was forced by her family

• She wanted to prove herself

• She had no other career options

• She had financial backing

What was the reason behind choosing the name 'Desert Daughter' for Mariam's business?

• To sound more exotic

• To appeal to tourists

• To disconnect from her surname

• To connect with her family

How did Mariam initially expand her customer base?

• By offering discounts

• By sharing her story

• By opening multiple stores

• Through online advertising

What approach does Mariam take towards her team?

• She hires only experienced professionals

• She provides strict guidelines

• She empowers them to be entrepreneurial

• She micromanages every task

What is Mariam's advice regarding cultural challenges?

• Focus solely on modern practices

• Avoid cultural traditions

• Respect and learn from your roots

• Blame the society for obstacles

What is Mariam's stance on negotiation as a woman?

• Accept any offer to avoid conflict

• Negotiate for fair terms regardless of gender

• Avoid negotiations altogether

• Rely on male counterparts for negotiations