Marketing Ethics McDonalds Sponsorship

Marketing Ethics McDonalds Sponsorship

Assessment

Interactive Video

Computers

9th Grade

Easy

.55

Standards-aligned

Created by

Cristina Hackett

Used 4+ times

FREE Resource

Standards-aligned

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3 questions

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1.

OPEN ENDED QUESTION

15 mins • 10 pts

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​1a. What do you think about McDonald's food choices right now?

1b. Do you believe they have made enough effort to expand and offer different kinds of food, or do you still see them mainly as just a fast-food restaurant?

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2.

OPEN ENDED QUESTION

3 mins • 10 pts

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Do you believe that McDonald’s is being a “good corporate citizen” with their sponsorships? Or do you think they mainly want to connect their brand with food and health?

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3.

OPEN ENDED QUESTION

15 mins • 10 pts

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When we think about the question above, if McDonald’s is helping good causes, do we really need to worry about what their intentions and goals are?


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