The New York Times and the Digital Transition

The New York Times and the Digital Transition

Assessment

Interactive Video

Business, Journalism

11th Grade - University

Hard

Created by

Mia Campbell

FREE Resource

The video discusses the challenges faced by newspapers like the New York Times in the digital age. It highlights the economic difficulties and existential crisis due to declining readership and the shift to digital platforms. The transition to digital is not financially sustainable yet, and newspapers are struggling to adapt. Consumers are accessing more news online, which is beneficial for them but poses challenges for news producers. The video emphasizes the profound changes in news consumption and the uncertain future for traditional newspapers.

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10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a common challenge faced by The New York Times and other newspapers?

Lack of digital presence

Increasing print subscriptions

Excessive advertising revenue

Bankruptcy and financial instability

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the New York Times' strategy to cope with the changing business environment?

Reducing news coverage

Increasing print circulation

Focusing on local news

Transitioning to a digital format

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the financial goal of The New York Times' digital strategy?

To eliminate all physical newspapers

To reduce costs to $100 million

To support a $300 million news-gathering budget

To increase advertising revenue by 50%

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a major concern for The New York Times regarding its digital transition?

Increased competition from TV

Reduced online readership

High production costs

Lack of content

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the existential question facing The New York Times?

How to reduce digital content

How to expand internationally

What it becomes without its readers

How to increase print readership

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does The New York Times plan to address the financial challenges of digital content?

Charging for digital content

Increasing print prices

Offering free access

Reducing staff

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the New York Times' approach to digital content described as?

A well-planned strategy

A non-business-like position

A guaranteed success

A focus on print media

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