Streaming Platforms vs Free-to-Air TV

The video discusses the decline in free-to-air TV viewership among youth, highlighting a shift towards streaming platforms and social media. Despite this decline, free-to-air TV remains valuable for supporting local content and cultural identity. The video also covers legislative efforts to protect free-to-air TV and the need for policy updates to include digital streaming rights. The future of free-to-air TV may depend on adapting to new media trends and maintaining local content production.

What has been the percentage decrease in watch time for kids aged 0 to 4 on free-to-air TV since 2009?

• 65.4%

• 75.4%

• 85.4%

• 95.4%

Which age group experienced the highest percentage drop in free-to-air TV viewership?

• 0 to 4 years

• 18 to 24 years

• 5 to 12 years

• 13 to 17 years

Which platform is NOT mentioned as a popular choice among young people?

• Disney Plus

• Netflix

• Hulu

• YouTube

What is one reason given for the preference of streaming platforms over free-to-air TV?

• More advertisements

• Less variety

• Higher cost

• Easier access and no ads

What societal value does free-to-air TV provide according to the transcript?

• Supporting local creativity and production

• Promoting international news

• Increasing global content

• Reducing screen time

What is the minimum percentage of locally made content that free-to-air channels must broadcast?

• 60%

• 55%

• 50%

• 45%

What is the current local content quota for streaming services?

• 10%

• 20%

• 30%

• 0%

What is one of the proposed changes to protect free-to-air TV?

• Increasing advertisement time

• Banning digital streaming

• Updating anti-siphoning laws

• Reducing local content quotas

What concern is raised about the influence of digital platforms?

• Too many advertisements

• Concentration of power in Silicon Valley

• High subscription costs

• Lack of variety

What is suggested as a way for free-to-air TV to stay relevant to younger generations?

• Adding more advertisements

• Reducing local content

• Joining the social media game

• Increasing news broadcasts