The Big Business Brainstorm

Which company pioneered the concept of the 'psychological contract' in HR management studies?

• IBM

• Procter & Gamble

• Hewlett-Packard

• Ford

Before becoming CEO of Microsoft, Satya Nadella led which division?

• Windows

• Cloud & Enterprise

• Office

• Xbox

In finance, a 'poison pill' strategy is used to:

• Lower tax liabilities

• Prevent hostile takeovers

• Increase profits

• Attract investors

Which consulting firm was originally called The Accounting & Audit Practice of Arthur Andersen?

• EY

• Deloitte

• Accenture

• PwC

Which Indian conglomerate's motto is 'Touching Lives, Adding Value'?

• Tata Group

• Aditya Birla Group

• Reliance

• Mahindra

In corporate culture, what does the term 'Glass Cliff' refer to?

• Women promoted during crisis

• Pay gap in leadership

• A failed IPO

• Mergers without benefits

Jeff Bezos originally wanted to name Amazon as:

• Relentless

• A-Z Online

• Cadabra

• Explorer

Which global CEO is nicknamed 'The Ice Man' for calm decision-making?

• Carlos Ghosn

• Sundar Pichai

• Satya Nadella

• Bob Iger

Which industry introduced the concept of Kaizen (continuous improvement)?

• Japanese Automobile Industry

• US Banking

• German Steel

• Korean Electronics

In corporate history, who was the first woman to head a Fortune 500 company (1972)?

• Katharine Graham

• Carly Fiorina

• Indra Nooyi

• Mary Barra