The 7 Functions of Marketing

Name that function: Shipping products from China, to the east coast and arranging for a trucking company to deliver products to stores throughout the country.

• Product service management

• Marketing information management

• Promotion

• Selling

• Distribution

Name that function: Educating customers on the features and benefits on the newest cell phone.

• Promotion

• Pricing

• Product service management

• Marketing information managment

• Selling

Name that function: Using UPS or FedEx to deliver items ordered online to a customers residence.

• Product Service Management

• Distribution

• Marketing information management

• Selling

• Promotion

Name that function: What the consumer pays based on expenses, consumer demand and profit margin.

• financing

• pricing

• promotion

• product service management

• selling

Name that function: Designing, producing, maintaining, and improving products or services to meet changing needs and wants.

• Marketing Information Management

• Financing

• Pricing

• Product/Service Management

• Distribution

Name that function: One on one contact to help customers make informed business decisions.

• marketing information management

• financing

• selling

• distribution

• product service management

Name that function: Planning ways to cover cost and reach the desired profit margin.

• Pricing

• Promotion

• Selling

• Financing

• Marketing Information Management

Name that function: Charging more for highly sought after pair of shoes.

• Pricing

• Financing

• Promotion

• Selling

Name that function: Ending amount charged with .99 to give the illusion of savings while still maintaining profit margins.

• Marketing information management

• Financing

• Pricing

• Promotion

• Product service management

Name that function: Moving products from the producer to the consumer.

• marketing information management

• financing

• pricing

• product service management

• distribution