Marketing Concepts Quiz

Marketing Concepts Quiz

12th Grade

60 Qs

quiz-placeholder

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Marketing Concepts Quiz

Marketing Concepts Quiz

Assessment

Quiz

Business

12th Grade

Medium

Created by

Teacher Reccion

Used 8+ times

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60 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following are human wants that are backed by buying power?

Needs

Wants

Demands

Satisfaction

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

When a marketer comes up with creative ways to change the status quo and gain an advantage over the competition, he plays the role of a?

Innovator

Implementer

Instigator

Integrator

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is the process of continuously and profitably satisfying target customer's needs, wants, and expectations superior to competition?

Branding

Marketing

Pricing

Relationship marketing

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT part of the marketing activities in the marketing process?

Creating

Distributing

Branding

Pricing

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Mr. Teng acquires lots of goods for direct use and stores it in his stockroom. He does not intend to resell it to others. Mr. Teng is a _______?

Competitor

Consumer

Customer

Marketer

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is the marketing element that aims to capture the attention of the customers?

Place

Price

Product

Promotion

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Who among the following is responsible for identifying the goods and services needed or wanted by customers and markets them?

Consumer

Innovator

Instigator

Marketer

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