Who is considered a “consumer”?

Chap 4

Quiz
•
Mathematics
•
1st - 5th Grade
•
Easy
Khanh Tuấn
Used 2+ times
FREE Resource
41 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Individuals or households buying for personal use
Companies buying to resell
Government agencies
Non-profit organizations
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A "business buyer" is any organization that:
Purchases goods for personal consumption
Purchases for use in production or for resale
Only buys office supplies
Only buys raw materials
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which characteristic applies to the business market?
Very few, very large buyers
Demand is highly elastic
Short decision-making process
Simple purchasing criteria
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
“Emerging demand” means:
Demand arising from the consumer market
Business demand based on the needs of end customers
Demand that is predicted
Demand that decreases over time
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
In the stimulus-response model, "stimulus" includes:
Culture and price
Product, price, place, promotion
Only brand loyalty
Personal income
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
“Black box” in consumer behavior refers to:
Marketing mix elements
Characteristics and decision-making processes of consumers
External environment
Post-purchase behavior
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which cultural factor does not influence behavior?
Culture
Subculture
Reference group
Cultural change
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