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Digital Marketing Essentials

Authored by Dr. Shygil Joy 2519

Arts

12th Grade

Digital Marketing Essentials
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20 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does SEO stand for?

Search Engine Optimization

Search Engine Operation

Search Engine Organization

Search Engine Observation

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which platform is primarily used for professional networking?

Instagram

Twitter

LinkedIn

Facebook

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main purpose of content marketing?

To attract and engage a target audience through valuable content.

To increase website loading speed.

To create viral videos for social media.

To sell products directly through advertisements.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which metric measures the effectiveness of an email campaign?

Click-Through Rate

Open Rate

Bounce Rate

Conversion Rate

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does PPC stand for in digital marketing?

Pay-Per-Click

Pay-Per-View

Pay-Per-Lead

Pay-Per-Action

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which social media platform is known for its visual content?

Instagram

Twitter

LinkedIn

Reddit

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary goal of a landing page?

To showcase customer testimonials and reviews.

The primary goal of a landing page is to convert visitors into leads or customers.

To provide detailed information about a product.

To improve website loading speed.

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