Media Literacy Final Exam Study Guide

Which of the following is NOT an example of mass media?

• A private text message

• A television broadcast

• A professionally-published novel

• A TikTok video

Which of the Four Lenses involves examining the devices and platforms that we use to create and engage with media?

• Emotional Triggers

• Access

• Forensics

• Motives

Which of the Four Lenses involves investigating the reliability and accuracy of information in media?

• Emotional Triggers

• Access

• Forensics

• Motives

Which of the Four Lenses involves determining why specific choices were made by the people who create and share media?

• Emotional Triggers

• Access

• Forensics

• Motives

Match the following InfoZones to their primary goals:

• To cause an emotional response

• News

• To provoke, inspire, or motivate

• Raw Information

• To persuade

• Entertainment

• To inform

• Opinion

• To document

• Propaganda

When watching a television show, you notice that the characters are shopping at a Home Depot, and people in the background are wearing orange Home Depot aprons. This is an example of:

• Native advertising

• Sponsored content

• Search engine optimization

• Product placement

An article on a cosmetics review site ranks the top ten lip stains for 2025. The article is credited to "Sephora Beauty Products." This is an example of:

• Native advertising

• Sponsored content

• Search engine optimization

• Product placement

Match the following terms to their descriptions:

• False & intended to harm/mislead

• Misinformation

• False, but not intended to mislead

• Disinformation

• Intended to harm/mislead but true

• Malinformation

Which of these is a top-level domain?

• http://

• .com

• wikipedia

• .golf

• .org

You​ ​ (a)   trust .org websites more than .com websites because ​ (b)   regulates what goes on those pages.

• can't
• no one
• can
• ICANN
• should
• the government
• the non-profit commission