Chapter 5 Ag Comm Business Writing

What is the primary purpose of a business letter?

• To provide a formal avenue for business communication

• To entertain the reader

• To share personal stories

• To advertise products

Which of the following is NOT a type of electronic communication mentioned in the text?

• Electronic mail

• Text messaging

• Instant messaging

• Video conferencing

According to the text, what should the "Bait" in a business letter do?

• Inform the reader immediately what the letter is about

• Provide a detailed background of the company

• Include a personal anecdote

• Offer a discount or promotion

What is the role of the "Hook" in a business letter as described in the text?

• To let the reader know how what you are asking for benefits them

• To summarize the entire letter in one sentence

• To provide a list of references

• To include a humorous story

What should the "Reel it in and land the catch" section of a business letter include?

• A statement of what you want or need

• A list of company achievements

• A detailed market analysis

• A personal biography

What is one technique suggested for revising a draft of a business letter?

• Write the draft in one sitting

• Revise the draft in multiple passes

• Ignore typical errors

• Avoid reading the draft out loud

Which of the following is a question to consider when writing a draft of a business letter?

• Is the font size appropriate?

• Is the purpose clear?

• Are there enough paragraphs?

• Is the paper quality good?

What communication skills are mentioned as frequently used in the career of the Farmers Market Manager?

• Programming and data analysis

• Writing and graphic design

• Cooking and baking

• Painting and sculpting

What methods or platforms are used for communication in the job described?

• Only face-to-face meetings

• Email, Zoom, and social media

• Handwritten letters

• Radio broadcasts

What is an important quality for teamwork in the communications field?

• Being extremely extroverted

• Being the loudest person in the room

• Being consistent, reliable, and compassionate

• Being highly competitive