PR Marketing

What is the main focus of public relations marketing?

• Direct selling

• Creating a positive brand image and fostering audience trust

• Offering discounts

• Increasing production speed

Which of the following is NOT listed as a key objective of PR marketing?

• Increase brand awareness

• Build and protect brand reputation

• Expand production facilities

• Strengthen audience relationships

What strategy involves building brand image through community efforts?

• CSR campaigns

• Email marketing

• Price promotions

• Cold calling

Which is considered a benefit of PR marketing over traditional marketing?

• Higher advertising costs

• More control over messaging

• Builds credibility

• Instant sales

One challenge of PR marketing is...

• Too many customers

• Harder to measure ROI

• Excess advertising space

• Too much control over messages

What element of PR marketing helps reach audiences via digital conversations?

• Magazine ads

• Cold emails

• Social media engagement

• Billboards

Which of the following best describes PR marketing?

• A random communication process

• A combination of customer service and logistics

• A strategic communication process combining PR and marketing

• A plan to reduce employee turnover

Which of these is NOT part of the core strategies in PR marketing?

• Press releases

• Influencer partnerships

• Inventory control

• Events and sponsorships

What does PR marketing emphasize in today's brand strategy?

• Cost reduction

• Storytelling and public engagement

• Legal compliance

• Manufacturing techniques

Why might a company choose PR marketing over traditional marketing?

• For immediate revenue results

• For long-term credibility and public trust

• For guaranteed results every time

• To avoid interacting with the public