What is Ethos?
Persuasive Techniques

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English
•
6th - 12th Grade
•
Hard
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1.
FLASHCARD QUESTION
Front
Back
Ethos is a persuasive technique that appeals to the audience's sense of trust and credibility. It often involves the speaker's or writer's character and reputation.
2.
FLASHCARD QUESTION
Front
What is Pathos?
Back
Pathos is a persuasive technique that appeals to the audience's emotions, aiming to evoke feelings such as sympathy, anger, or happiness.
3.
FLASHCARD QUESTION
Front
What is Logos?
Back
Logos is a persuasive technique that appeals to logic and reason, using facts, statistics, and logical arguments to persuade the audience.
4.
FLASHCARD QUESTION
Front
Give an example of Ethos in advertising.
Back
An advertisement featuring a doctor recommending a health product is an example of Ethos, as it relies on the doctor's credibility.
5.
FLASHCARD QUESTION
Front
Give an example of Pathos in advertising.
Back
An advertisement showing a sad puppy in a shelter to encourage people to adopt pets is an example of Pathos, as it appeals to emotions.
6.
FLASHCARD QUESTION
Front
Give an example of Logos in advertising.
Back
An advertisement that presents statistics about the effectiveness of a product, such as '90% of users saw results,' is an example of Logos.
7.
FLASHCARD QUESTION
Front
What is the purpose of using Ethos in persuasive writing?
Back
The purpose of using Ethos is to establish the writer's credibility and build trust with the audience.
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