Learning Outcomes

Understanding the Impact of the 4th Industrial Revolution on Reputation Management: Analyse how the rapid technological advancements and the global strategic inflection point influence corporate reputation.

• The 4th Industrial Revolution enhances corporate reputation through technological advancements.

• The 4th Industrial Revolution has no impact on corporate reputation.

• The 4th Industrial Revolution negatively impacts corporate reputation by causing technological disruptions.

• The 4th Industrial Revolution influences corporate reputation by creating new strategic opportunities.

Navigating Elevated Reputation Risks in the Modern Era: Evaluate the increased risks companies face today and the importance of proactively managing reputation, particularly when reputation can be judged quickly and publicly.

• Companies face increased reputation risks today due to rapid public judgment.

• Reputation management is less important in the modern era.

• Reputation risks have decreased in the modern era.

• Companies can ignore reputation risks without consequences.

Mitigating Reputation Loss and Building Trust: Explore strategies for companies to mitigate reputation risks, build assurance, and recover from reputation damage, focusing on case studies like Uber, Facebook, and Microsoft.

• What are strategies for companies to mitigate reputation risks and build trust?

• How can companies recover from reputation damage using case studies like Uber, Facebook, and Microsoft?

• What are the key elements in building assurance for companies?

• How do companies like Uber, Facebook, and Microsoft handle reputation risks?

Applying Reputation Management Best Practices: Implement best practices in reputation management by learning from the successes and challenges of leading companies, such as Rolex and Netflix, in maintaining and improving their reputational standing globally.

• Rolex and Netflix are examples of companies that have successfully implemented reputation management best practices.

• Reputation management best practices are not important for global companies.

• Rolex and Netflix have failed in maintaining their reputational standing globally.

• Reputation management is only relevant for small businesses.

The main theme of the book 'The Fourth Industrial Revolution' by Klaus Schwab is:

• The impact of technology on society and economy

• The history of industrial revolutions

• The future of artificial intelligence

• The role of government in technological advancement

According to Bernard Marr, what is the impact of the Fourth Industrial Revolution on industries?

• It leads to increased automation and efficiency.

• It causes a decline in technological advancements.

• It has no significant impact on industries.

• It results in a decrease in global connectivity.

True or False: The Fourth Industrial Revolution is creating massive change in a linear way at unprecedented speed.

• True

• False

The title of the presentation is:

• Introduction to AI

• The Future of Technology

• Understanding Quantum Physics

• The Art of Public Speaking

Which of the following is mentioned as a factor fueling change in the global strategic inflection point?

• Internet of things

• Traditional media

• Local trade

• Manual labor

Some of the factors contributing to the increased risk to companies are:

• economic instability, cyber threats, and regulatory changes

• only economic instability

• only cyber threats

• only regulatory changes