SMA-All Modules

What is the primary difference between Social Media Analytics and Traditional Business Analytics?

• Social Media Analytics uses structured data exclusively.

• Traditional Business Analytics is faster.

• Social Media Analytics deals with unstructured data from social platforms.

• Traditional Business Analytics is more accurate.

Which of the following is a measure of network centrality?

• Density

• Degree Distribution

• Clustering Coefficient

• Betweenness Centrality

Nodes, Edges, and Tie Strength are concepts related to:

• Location Analytics

• Text Analytics

• Hyperlink Analytics

• Social Network Structure

Which of the following is NOT part of Text Analytics?

• Sentiment Analysis

• Topic Modeling

• Hyperlink Analysis

• Named Entity Recognition

Action Analytics primarily focuses on:

• Analyzing static web pages

• Measuring user interactions and engagement

• Storing large datasets

• Visualizing networks

Hyperlink Analytics is most useful for analyzing:

• User demographics

• Network structures

• Links between websites

• Data ownership

Which of the following is a common concern related to Location Analytics?

• Data Integrity

• Privacy Concerns

• Sentiment Analysis

• Visualization Techniques

Which of the following best describes Search Engine Analytics?

• Monitoring social network engagement

• Analyzing hyperlink structures

• Evaluating website traffic and user behavior

• Implementing data privacy policies

Social Information Filtering focuses on:

• Building recommendation systems

• Analyzing user privacy settings

• Hyperlinking web content

• Collecting geolocation data

Which of the following is most important for maintaining privacy online?

• Using advanced visualization tools

• Implementing robust privacy policies

• Increasing social media engagement

• Improving network centrality