Moyee

What is fairchain?

• A business model that ensures fair payment

• A type of coffee

• A program for farmers

• Social network

What role does the consumer play in combating child labor in the coffee industry?

• Has no influence

• Can make a difference through their choice of ethical products

  
  

• Only supports traditional producers

• Can't influence the situation in any way

What is the goal of Moyee Coffee's social responsibility programs?

• Increase profits

• Improve the living conditions of farmers

• Expand the range of products

• Reduce production costs

How does Moyee Coffee support farmers?

• Offers them free coffee

• Provides fair payment

• Conducts advertising campaigns

• Produces coffee from their products

How does fairchain combat labor exploitation?

• Reducing costs

• Ignoring the problem

• Increasing working hours

• Fair pay

What is a key feature of the fairchain model?

• Maximizing profits for retailers

• Ensuring transparency in the supply chain

• Minimizing farmer involvement

• Focusing solely on marketing

Why is it important to reduce the carbon footprint of coffee production?

• To reduce costs

• To improve the environment

• To increase profits

• To increase popularity

What challenges do farmers face in the traditional coffee industry?

• High prices for raw materials

• Low payment

• Excellent support

• High competition

What is a significant benefit of the fairchain approach for farmers?

• Less control over their products

• Higher production costs

• Access to better resources and training

• Increased dependency on middlemen

What is a common misconception about fairchain coffee?

• It is more expensive than regular coffee

• It is only available in specialty stores

• It does not taste as good as traditional coffee

• It is not sustainable