Brain Stroming quiz

What does ADR stand for in hotel metrics?

• Annual Demand Ratio

• Average Daily Rate

• Available Daily Rooms
  

• Average Discount Rate
  
  

To calculate ADR, you must divide:

• Total room revenue by occupied rooms
  

• Total revenue by available rooms

• Total guests by available rooms

• Occupied rooms by total revenue

RevPAR stands for:

• Revenue per Adjusted Rate

• Revenue per Available Room

• Revenue per Average Room

• Revenue per Annual Room
  

Which three KPIs are critical for hotel revenue management analysis?

• ADR, OCC%, RevPAR

• Employee satisfaction, guest reviews, ADR

• Energy cost, RevPAR, employee count
  

• ADR, employee retention, guest age

What is the correct full form of KPI in hospitality management?

• Key Performance Index

• Key Pricing Indicator

• Key Performance Indicator

• Known Performance Indicator

In hotel operations, "front office" typically refers to which department or function?

• Kitchen and food services

• Reservation, check-in/check-out, and guest services

• Housekeeping and maintenance

• Event planning and banquet services

1.       The Continental Hotel management is carefully analyzing the competitive environment. They have identified several competitors based on their proximity and similar guest profiles. Among the hotels listed below, which one is NOT identified as a direct competitor in the hotel's provided competitor set?

• TownePlace Suites by Marriott Ottawa Kanata

• Comfort Inn West

• Glo Best Western Kanata Ottawa West

• Hampton Inn by Hilton Ottawa West

The Continental Hotel management team uses external STAR reports provided by Smith Travel Research. What is the primary purpose of these reports for the hotel?

• Evaluating individual employee performance
  

• Benchmarking the hotel's performance against selected competitors
  

• Determining exact employee staffing requirements
  

• Identifying maintenance issues within rooms
  

If occupancy rates at The Continental Hotel are notably lower on weekends compared to weekdays, which strategy best aligns with effective revenue management practices?

• Increasing weekend room rates significantly

• Offering targeted weekend promotional packages

• Reducing available rooms on weekends

• Eliminating certain hotel amenities during weekends

What action would best help The Continental Hotel protect its ADR during periods when competitors aggressively lower their prices?

• Matching competitor prices immediately without changes

• Permanently reducing amenities to lower costs

• Introducing targeted value-added packages or promotions

• Increasing the ADR significantly without adjustments