TOU709 - Week Two Reflection

What is Jared Parson's current role at Greater Geelong and The Bellarine Tourism?

• Chief Executive Officer

• Strategy and Operations Manager

• Marketing Director

• Event Coordinator

Tourism Greater Geelong and The Bellarine is best described as a:

• Branch of Parks Victoria

• National tourism organization

• Regional tourism board (visitor economy partner)

• Private tourism consultancy

According to the information presented, which of the following was mentioned as the number one international source market for visitors?

• New Zealand

• United Kingdom

• China

• USA

Which of the following is highlighted as a significant current trend in the tourism industry?

• Decreasing emphasis on sustainability

• Increased popularity of large group bus tours

• Strong push for authentic experiences

• Primary focus on price over value

What is identified as the biggest challenge for Greater Geelong and The Bellarine in the Sustainable Destination Master Plan?

• Lack of funding for marketing

• Insufficient accommodation options

• Seasonality

• Poor transport access to Melbourne

According to the survey of members, which period is generally considered the off-peak season?

• October to April

• May through to September

• June to August only

• January and February

Which of the following is a priority infrastructure project mentioned that is expected to significantly impact the region's tourism?

• Expansion of Avalon Airport

• Development of more caravan parks

• Improvement of public transport across the Bellarine Peninsula

• The new convention center (Nile Baniel)

Port Phillip Heads Marine National Park near Queenscliff offers opportunities for which type of nature-based tourism activity?

• Hiking and birdwatching only

• Scuba diving and seal tours

• Whale watching from the shore

• Kayaking in freshwater river

What is a key factor that visitors consider second most important after price when making decisions about travel and accommodation?

• Accessibility features

• Availability of public transport

• Sustainability

• Proximity to major cities

What is the target number of visitor nights per year for the Greater Geelong and The Bellarine region by the end of the 10-year Sustainable Destination Master Plan (by 2032)?

• 6.1 million

• 10 million

• 14 million

• 2.1 billion