Business midterm2

The efficient use of resources will help a firm to become more competitive

• True

• False

The role of marketing is to convert consumers wants into a need

• True
• False

Industrial goods are sold to the final consumer

• True
• False

Decreasing spending on advertisements will increase sales

• True
• False

Deregulation increases competition market

• True
• False

The efficient use of resources will help a firm to become more competitive

• True
• False

Small firms are able to survive in markets dominated by large firms because of niche markets

• True
• False

Gender is one method of demographic market segmentation

• True
• False

Market research provides a business with information about its customers, competitors and market

• True
• False

Most businesses are product orientated

• True
• False