2. Assessment SMB Management: Environment

What influences businesses?

• Only external environment

• Neither internal nor external environment

• Only internal environment

• Both internal and external environment

What is a good way to create a slogan?

• Ignore customer needs

• Ask why you do what you do

• Avoid thinking about the future

• Focus only on profits

What does SMART stand for?

• Simple, Measurable, Achievable, Relevant, Time-bound

• Specific, Measurable, Achievable, Relevant, Time-bound

• Sensible, Manageable, Achievable, Realistic, Timely

• Strategic, Meaningful, Achievable, Relevant, Timed

What is one quality employees appreciate in a leader?

• Dishonesty

• Competence

• Laziness

• Indifference

What does empathy in leadership mean?

• Ignoring team feelings

• Understanding team feelings

• Being harsh with team members

• Avoiding team discussions

What is the first step towards leadership?

• Ignoring team input

• Avoiding tasks

• Taking responsibility

• Focusing only on personal goals

What does Porter's Five Forces Model analyze?

• Internal company structure

• External competitive environment

• Employee satisfaction

• Product pricing

What is a strength in a company?

• A lack of resources

• A weakness in competition

• A factor that allows better performance

• A negative reputation

What does the SWOT analysis help identify?

• Only strengths

• Only threats

• Strengths, weaknesses, opportunities, threats

• Only opportunities

What is an opportunity for a company?

• A competitor's weakness

• A major threat

• A lack of resources

• A favorable trend for growth