Vocab Quiz: Social Media Marketing

Vocab Quiz: Social Media Marketing

14 Qs

quiz-placeholder

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Vocab Quiz: Social Media Marketing

Vocab Quiz: Social Media Marketing

Assessment

Quiz

others

Easy

Created by

Anne Smith

Used 2+ times

FREE Resource

14 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The practice of using social media to promote a company or brand
Reach
User Generated Content
Social Media Marketing
Organic Content

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The percentage of users who take a desired action, such a buying something or clicking an ad
Analytics
Call-to-Action
Hashtag
Conversion Rate

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Data and insights gathered from social media activity to measure performance and effectiveness of campaigns
Organic Content
Social Media Influencer
Impressions
Analytics

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Content created by consumers or followers that brands use for marketing purposes
User Generated Content
Reach
Engagement
Hashtag

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A word or phrase preceded by a # symbol that categorizes content and helps users find posts related to a specific group
Analytics
Hashtag
Paid Advertising
Social Media Marketing

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A prompt that encourages users to take a specific action, such as “Buy Now” or “Sign Up”
Call-to-Action
Impressions
Analytics
Organic Content

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A strategy where brands collaborate with social media influencers to promote products or services
Social Media Marketing
Call-to-Action
Impressions
Influencer Marketing

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