Understanding Modern Customer Engagement

Understanding Modern Customer Engagement

12th Grade

15 Qs

quiz-placeholder

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Understanding Modern Customer Engagement

Understanding Modern Customer Engagement

Assessment

Quiz

Information Technology (IT)

12th Grade

Hard

Created by

Ulugbek Yusupov

Used 2+ times

FREE Resource

15 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How do businesses see customers differently now?

Customers are just buyers.

Customers are passive.

Customers are active online, sharing opinions.

Customers only shop in stores.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How do customers shop now?

They only shop in stores.

They use a straight path to purchase.

They jump between phones, laptops, stores, and chats.

They avoid online shopping.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What’s a “platform” business?

Companies that sell products directly.

Companies that connect people instead of selling products.

Only traditional retail businesses.

Companies that avoid technology.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How do businesses use data?

To predict trends and fix problems

To ignore customer needs

To increase production costs

To complicate processes

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why break down “data silos”?

To share data and see the big picture

To keep departments isolated

To reduce data sharing

To increase competition

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What’s a “data deluge”?

Too much data to handle

A lack of data

Organized data

Data from a single source

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is bad data a problem?

It leads to bad decisions

It reduces costs

It improves accuracy

It simplifies processes

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