How do businesses see customers differently now?

Understanding Modern Customer Engagement

Quiz
•
Information Technology (IT)
•
12th Grade
•
Hard
Ulugbek Yusupov
Used 2+ times
FREE Resource
15 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Customers are just buyers.
Customers are passive.
Customers are active online, sharing opinions.
Customers only shop in stores.
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How do customers shop now?
They only shop in stores.
They use a straight path to purchase.
They jump between phones, laptops, stores, and chats.
They avoid online shopping.
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What’s a “platform” business?
Companies that sell products directly.
Companies that connect people instead of selling products.
Only traditional retail businesses.
Companies that avoid technology.
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How do businesses use data?
To predict trends and fix problems
To ignore customer needs
To increase production costs
To complicate processes
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Why break down “data silos”?
To share data and see the big picture
To keep departments isolated
To reduce data sharing
To increase competition
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What’s a “data deluge”?
Too much data to handle
A lack of data
Organized data
Data from a single source
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Why is bad data a problem?
It leads to bad decisions
It reduces costs
It improves accuracy
It simplifies processes
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