E-commerce Analysis Quiz

What is E-commerce Analysis primarily used for?

• Developing physical stores

• Understanding customer behavior

• Reducing manufacturing costs

• Advertising on television

Which tool is most commonly used for web traffic analysis?

• Tableau

• Photoshop

• Google Analytics

• Canva

What does "bounce rate" measure in E-commerce?

• The time users spend on a website

• The percentage of visitors who leave a site without taking action

• The total number of pages visited by a user

• The number of clicks on advertisements

What is a key feature of mobile app analytics?

• Understanding offline user behavior

• Tracking app downloads and user retention

• Designing app layouts

• Managing customer reviews

Which metric helps in evaluating shopping cart abandonment?

• Heatmap

• Checkout drop-off rate

• Page load time

• Cost-per-click

Which of the following is NOT a key component of E-commerce Analysis?

• App Analytics

• Shopping Behavior

• Product Manufacturing Analysis

• Attracting New Users

A heatmap in web analytics shows:

• Visitor locations on the globe

• The most clicked areas on a webpage

• Inventory levels in warehouses

• Sales growth trends

Which term refers to understanding why customers leave a site without making a purchase?

• Exit Intent Analysis

• Funnel Optimization

• Abandonment Analysis

• Retention Analysis

What is A/B testing used for in E-commerce?

• Analyzing multiple websites simultaneously

• Comparing two versions of a webpage for performance

• Increasing product prices

• Reducing server response time

Which tool is used for creating detailed data visualizations?

• Mixpanel

• Tableau

• Hotjar

• WordPress