Persuasive

A persuasive statement that appeals to the emotions of an audience

• ethos

• porthos

• pathos

• athos

The purpose of this persuasive appeals is to gain the trust of an audience

• porthos

• logos

• ethos

• cronos

The purpose of this persuasive appeal is to get an audience to care about a topic

• ethos

• logos

• porthos

• pathos

The purpose of this persuasive appeal is to back up a claim with research statistics

• logos

• athos

• cronos

• ethos

The Ethos persuasive appeal convinces people to do something by using...

• emotional stories and examples

• research statistics and facts

• personal and professional experiences and expertise

• quotes from experts

The pathos persuasive appeal convinces people to do something by using...

• emotional stories and examples

• quotes from experts

• research statistics and facts

• the authority and credibility of the speaker

The logos persuasive appeal convinces people to do something by using...

• imagery and figurative language

• personal or professional experiences

• emotional examples and stories

• research statistics and facts

The testimonial and plain folks advertising techniques are examples of this persuasive appeal

• ethos

• pathos

• logos

• athos

The facts and figures advertising technique is an example of this persuasive appeal

• ethos

• porthos

• logos

• cronos

The transfer, patriotism, and rhetorical advertising techniques are examples of this persuasive appeal

• ethos

• athos

• pathos

• cronos