Intended Audience

The target audience of this advertisement is

• Animals - esp dogs.

• Dog lovers

• Pet owners

• Animal lovers

Pick a plausible audience.

• Anyone who reads the visual text.

• Everyone who reads the visual text.

• People

• Teenagers

The target audience of this website is

• People who want to buy phones

• Teenagers who want to buy pizzas

• Cooks of a pizza company

• Pizza company owner

The purpose of advertisements is to

• persuade a target group to buy a product/service

• convey essential information to everyone

• provide information on available products

Why should you find your intended audience?

• You'll know who to write to

• You'll know what to write about

• You'll know who is viewing your product/writing

• All of the above

Define "Audience"

• The effect a piece of work has on the reader

• The effect a piece of work has on the author

• The person or group of people addressed

• The reason why a piece of work is written/created

From this list pick the target audience for this film.

• Sci-fi Fans

• Documentary Fans

• Sports Fans

• Musical Fans

True or False:  Audience refers to who is reading your paper. 

• True

• False

What is the primary purpose of identifying the intended audience in writing?

• To tailor the content to meet their needs

• To make the writing more complex

• To increase the length of the writing

• To ensure the writing is humorous

Which of the following best describes an intended audience?

• The group of people who will never read the text

• The group of people the author hopes to reach

• The group of people who have already read the text

• The group of people who dislike the text