In broader concept product include all of the following except

Entrepreneurship Quiz

Quiz
•
Business
•
University
•
Hard
AAMBC MBA
Used 1+ times
FREE Resource
34 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
services
people
all are products
goods
image
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Why new product development is very vital in modern business world?
because of short product and technology life cycle
tough competition from global and local competitors
because of government regulation
all except C
E. all of the above
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Once the opportunity is selected, and a business model has been designed, the next step is to develop?
business plan preparation
a commercial version of the opportunity
design marketing strategy
preparation for market test
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
In the various stages of new product development process where the design and prototype of Product developed is called?
Business Analysis
Commercialization
Product Development
Market test
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Under commercializing stage if the entrepreneur chooses Parallel Entry then advantage/s he/ she can get is?
The company can learn the size of the market
The competition will have borne the cost of educating the market
opting for the latest technology and production process
better understanding of the consumers preference
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
________protects any new invention or functional improvements on existing inventions.
design patent
Process patent
utility patent
Composition of matter patent
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
From the following one is not true about trademark
is a contract between an inventor and the government
A trademark is may be a word, symbol or design
Unlike the patent, a trademark can last indefinitely
all are true
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