What prompted Kai and Thea to reevaluate their customer value strategy?

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University
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Easy
Jeffrey Williams
Used 7+ times
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75 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Focus group feedback.
Competition from Walmart.
Declining sales.
None of these answer choices are correct.
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was the problem with KT's initial supply chain strategy?
It treated all customers and products the same.
It focused too much on customization.
It was too expensive for all customers.
It couldn’t meet customer demand.
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What made Kai and Thea realize that their supply chain strategy needed adjustments?
Decreased competition from online retailers.
Varying customer expectations.
Inconsistent product quality.
Declining customer loyalty.
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Why did KT's Wicked Dive Shop order massive quantities of some products?
All of these answer choices are correct.
To increase their in-stock rate/service level.
To obtain quantity discounts and lower transportation costs.
To attract more customers.
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the main goal of adjusting the supply chain for different customer segments?
Reducing total costs.
Maximizing customization for every customer segment.
Offering the same value to all customers.
Providing the correct form/time/place value for each segment.
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Responsive value creation is best for products characterized by which of the following.
High customization and high demand uncertainty
Low customization and high demand uncertainty
High product value and long product life cycles
High demand uncertainty and long product lifecycles
Short product life cycles and low demand uncertainty
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
EOQ seeks to balance order costs; carrying costs and the cost of carrying inventory .
order costs; carrying costs
the cost of carrying inventory
Both of these answers are correct
Neither of these answers are correct
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