Cultivation Theory Quiz

Who developed the Cultivation Theory?

• Albert Bandura

• George Gerbner

• Noam Chomsky

• Marshall McLuhan

What does "cumulative exposure" emphasize in the Cultivation Theory?

• One-time media effects

• Repeated, prolonged exposure

• Immediate changes in behavior

• Short-term memory retention

What does "mainstreaming" suggest in the context of Cultivation Theory?

• Diverse audiences maintain unique views.

• Audiences adopt similar views due to consistent media messaging.

• Media has no impact on audience views.

• Only children are affected by media.

What issue can arise from the distorted perceptions of beauty standards?

• Improved mental health

• Body dysmorphia

• Increased confidence

• Better social interactions

What is the time frame mentioned for the impact of beauty standards on social media?

• 2005-2010

• 2015-Present

• 2010-2015

• 2000-2005

What is the main implication of cultivation theory in the context of beauty standards?

• Improved self-image

• Skewed self-image and mental health issues

• Greater acceptance of natural beauty

• Decreased use of social media

What is a potential consequence of viewers internalizing ideals from reality TV?

• Improved relationship standards

• Skewed or unrealistic relationship expectations

• Increased social awareness

• Enhanced communication skills

What does cultivation theory suggest about repeated exposure to health misinformation?

• It increases trust in scientific advice

• It creates a warped perception of science and health

• It has no effect on perception

• It improves understanding of health information

What platforms are mentioned where gender role influencers proliferate?

• Instagram, YouTube, TikTok

• Facebook, Twitter, LinkedIn

• Snapchat, Pinterest, Reddit

• WhatsApp, Telegram, Signal

What is the main focus of the document regarding digital media?

• Its role in spreading misinformation and shaping gender roles

• Its impact on economic growth

• Its influence on environmental issues

• Its effect on educational systems