Ethos, Logos, Pathos

Front

What is rhetoric?

Back

Effective persuasive speech or writing.

Front

Where did the art of persuasion originate?

Back

Greece.

Front

What does Ethos appeal to?

Back

Authority or credibility.

Front

What does Logos appeal to?

Back

Logic or reason by giving evidence.

Front

What does Pathos appeal to?

Back

Emotions or feelings of the audience.

Front

Give an example of Ethos in a speech.

Back

"My three decades of experience in public service..."

Front

Give an example of Logos in an argument.

Back

"Private demand for the product has tapered off..."

Front

What is the primary purpose of using Ethos in persuasion?

Back

To establish trust and credibility with the audience.

Front

How can Logos be effectively used in writing?

Back

By providing statistics, facts, and logical reasoning.

Front

What is a common use of Pathos in advertising?

Back

To evoke emotional responses to persuade consumers.