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WHAT IS REAL DIGITAL TRANSFORMATION?

For most, this includes adopting processes that allow your company’s leadership and staff to investigate, experiment, and strategically employ new technology on an ongoing basis.

Knowing Today What the Customer Will Want Tomorrow In a world where international competition for the goodwill of consumers has never been fiercer, agility and speed are more important than ever before.

But it doesn’t stop there. Companies now have to be able to predict what customers will want tomorrow and respond to their wishes even before they have expressed them.

What does digital transformation mean according to the text?

What are the fears from staff regarding digital transformation?

Why do mid-level managers pose a greater risk to digital transformation efforts?

Mid-level managers pose a greater risk to digital transformation efforts than senior leaders or new staff because of their ability to discourage staff, deny resources, and generally obstruct progress at every level of the organization.

The standard cause is a perceived threat to their autonomy and area of responsibility.

Loss of revenue from non-digital customer segments refers to the potential loss of revenue or value from customers who currently rely on traditional channels to transact, access services, and engage with your organization.